TI CEO Podcast
CEO Diary #NN: Good and bad decisions – rethinking entrepreneurship
1-minute summary
In this episode, Christoph Standl talks about decision-making in entrepreneurship. He points out that decisions are often judged only by their outcome, which he considers too simplistic, since even well-prepared decisions can fail while careless ones may succeed by luck. What matters, he says, is the information and goals available at the time. Standl describes how artificial intelligence, such as Claude, ChatGPT, and Microsoft 365 Copilot, has changed his working methods at Tourismus Interaktiv, helping him explore scenarios and challenge arguments, while responsibility still rests with humans. He stresses that avoiding a decision can itself be the worst decision, risking missed opportunities. The long-term vision should remain stable, he says, even if the path toward it needs adjusting. Every conscious decision generates insight for the next one. His conclusion: take responsibility, keep learning, and remember that big change starts with small daily steps.
Description
When is an entrepreneurial decision actually good or bad?
In this episode of my CEO diary, I talk about why we shouldn't judge decisions solely by their outcome, what I've learned from twelve years of entrepreneurship, and how artificial intelligence is changing our decision-making processes.
At Tourismus Interaktiv, we now use AI agents, ChatGPT and Claude to analyze possibilities, think through scenarios, and gain new perspectives.
But one thing remains unchanged: we ourselves bear the responsibility for our decisions.
My thought for today: hold on to your own vision in the long run, learn from experience, and keep developing the path to get there.